b2KIT

UTM Link Builder & Tracker

Build UTM-tagged URLs for campaign tracking with source, medium, campaign, term, and content parameters.

UTM Parameter Reference

  • Source - Identifies which site sent the traffic (google, facebook, newsletter)
  • Medium - The marketing medium (cpc, email, social, organic)
  • Campaign - The specific campaign name (spring-sale, product-launch)
  • Term - Paid keyword terms for search ads
  • Content - Differentiates ads or links pointing to the same URL

How to Use UTM Link Builder & Tracker

  1. 1

    Enter the base URL

    Type the destination URL for your campaign link.

  2. 2

    Fill UTM parameters

    Enter source, medium, campaign, term, and content values.

  3. 3

    Copy the tagged URL

    Click copy to grab the complete UTM-tagged campaign URL.

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